Is it possible to make money with a blog? Yes. Is it easy? Absolutely. Is it fast? Quite the contrary. Many people start writing a blog with the idea to make some extra money, but think there are only two sources of revenue: AdSense and affiliate marketing. The reality is that there are more ways to make money. I am going to discuss those today! But before I tell you the tricks, understand that:
Making money with a blog is a distance race, not a sprint
Before proceeding, I would like to warn you that making money with a blog has always been a long-term plan. A very long term.
Traffic, authority, confidence, connection with readers … they are essential things that are not achieved in two days, so if you’re looking to get rich in three weeks sorry to disappoint.
Today there are millions of blogs on the Internet, of which 99% are abandoned after a few months. So if you want yours will bring economic benefits, one of the essential qualities you need it is PERSEVERANCE. And I’m not talking about months, but years.
Are you willing to write on your blog over the next five years? Otherwise, it may be useful to you more spend your time on something else, or you take your blog as a hobby and not a business.
Once clarified this point, we can begin. Here are nine ways to make money with a blog.
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The easiest and fastest way to monetize a blog is through PPC advertising. The CPC stands for “Cost Per Click”, which means that you pay each time a user clicks on one of your ads.
There are many ad networks CPC, but certainly the most popular and the one that works best is Google AdSense. Signing up is as simple as entering this website and fill out a short form. Once Google approves your account (typically less than 48 hours), you can insert advertising blocks of various sizes in your blog.
What distinguishes AdSense advertising from other systems is that you do not choose the ads that are shown, but Google does it for you. The big G analyzes the content of the page on which you inserted the block and display advertising that it considers relevant to your readers. Thus, Google kills several birds with one stone:
Another lesser-known advertising is advertising CPA (Cost Per Action). In this case, when a reader clicks on your ads is redirected to a landing page (landing page) in which you have to perform an action, such as opening an account, filling out a survey or provide your personal data to receive more information. For each user to complete the action you take with you a commission.
As you can imagine, the conversion rate (people who click on your ad and also performs the action) is much lower than in the case of CPC advertising. However, this is compensated by a fee-usually a much higher conversion of several bucks.
3. Private Advertisers
An alternative to ad networks that I mentioned in the previous sections are private advertisers. Like magazines companies rent their pages, you can rent areas of your blog to companies in the sector for a fixed monthly price.
There are two ways to find private advertisers:
Offer your services to prospective clients: This strategy is in contact with e-mail or telephone companies in your niche that might be interested in advertising on your blog. You can start by those who have contracted AdSense advertising because you know that already invest in advertising online every month. If you are able to show data and graphics that it would be more profitable to advertise on your page through Google, you may be willing to make the change.
Let them get in touch with you: If you get your blog to become a leader within your niche it is likely to be the companies themselves are contacting you to advertise on your website. The easiest way to make it happen is publicly showing that you accept ad on your website. For example, you can have a banner with the message “Advertise on this blog” that leads to a page where potential advertisers can download a file with the visitor statistics of the last year, the reasons why they would be profitable to advertise on Map and prices.
Affiliate marketing is nothing but a specific type of advertising CPA in which the action that the user has to do is buy something. That is, you act as an advertiser, promoting your blog, a product or service from another company that pays you a commission every time you generate a sale.
Affiliation platforms operate as follows:
- You register as an affiliate
- Through the platform, you create special links with your ID, aimed at product page to promote
- Put these links on your blog
- A reader clicks on any of these links, make a purchase in the next X days (X depends on the company) and you take with you a commission
- At the end of the month, you enter your bank account the total amount of all fees
The first affiliate program history was the Amazon, but today many more exist and virtually all sectors: travel, telephony, digital products … To find them just search on Google the company name followed by word “affiliate”.
The key to being successful with the affiliate is to intercept users who are in the midst of the buying process and bring them to your blog, and the most common way to do this is by writing articles about offers or product analysis and position on Google for terms commercial.
5. Own products
The most common on the Internet is selling digital products, and more specifically the info-products like e-books or courses. The advantage of these products is that the duplicate is free, so once created it costs the same to sell one million. In addition to digital products, you can also sell physical products through a blog. Sell your own products is not easy, and that to succeed you have to do many things well. Create something that others want to buy and it is a challenge, but that’s just the beginning. In addition to creating the product you need to have knowledge of marketing, copywriting, pricing, customer search and etc. It is for this reason that 99% of people trying to create and sell their own products fail.
Having a blog and writing about a subject position you as an expert in your niche. After a while, you can take advantage of that authority to offer your services. As throughout the months have shown that you know about your field and have established a trusting relationship with your readers, some of them may be interested in what you offer and become customers.
The key to this monetization model is the trust. Demonstrate your knowledge of what you write is not enough; your life must be a true reflection of what you preach, that is: you have to live your own story.
If you already have a business, a blog can be a great marketing tool. Your customers will want to know who you are, how you work and how things work in the backstage.
The most important thing to remember when using a blog to promote other projects is that a community is not created in a day. Therefore, you should start building before you need it, because when that time comes it will be too late.
Few people realize that the easiest way to make money with a blog is to ask your readers that if your work has helped them in some way, you enter what they see fit through PayPal. You know, sometimes you just have to ask!
This is something available to everyone and requires no programming knowledge whatsoever as PayPal provides you with the necessary HTML code and you just have to add it to your blog. You can get your donation button here.
If you want to be more original, you can also generate code for a donation of a fixed sum rather than use one PayPal button that says’ buy me a coffee “or” buy me a beer”
So … what are you waiting for? Start your blog today!